About Us



FitboxVirtual® is the brainchild of a group of people with exceptional skills and in-depth knowledge of the fitness industry and creative technical design.

With a proven track record that includes a mature network of FitboxVirtual® worldwide installations, we can provide tailored high-quality content and technical delivery to keep you at the forefront of innovation and enhance your brand experience.

Whether you are a hotel, workspace, retailer or a health and fitness operator, our one-stop-shop curates, creates and delivers on-demand GroupEx classes that work for your brand, in your own fitness space.



Our collaborative team of world-class entrepreneurs oversee 180 fitness, tech and creative experts spread across the world.

Between them, our specialist partners mastermind fitness and wellbeing content development and curation, film production, branding and music licensing, digital platform and product development, content distribution, technical support and creative AV design.

Along with the highly-regarded fitness collaborators who we develop varied and dynamic programmes with, FitboxVirtual® has emerged as one of the most exciting new exercise developments on the market.

Frictionless AV Tech solutions

A recognised authority in designing AV experiences for health and fitness clients, Mark Hutchison and his team specialise in developing frictionless audio-visual technology solutions.

With a wide industry experience spanning 25 years, Mark has substantial first-hand experience of designing and directing health and fitness sector brands in their use of audio-visual and feature lighting technology throughout the world.

About Us
About Us

Big brand experience across multiple sectors

Andy Pitman and his team have a broad experience of working with brands to develop memorable customer experiences, from retail and luxury hospitality to health and fitness, whether high street, national or global. They excel at taking a customer proposition and building it into an agency service with the knowledge of film maker, producer, creator and curator of branded content.

World-class digital video tech

Paul Buckthorpe’s team has substantial experience in directing the design, build and implementation of multi-site digital video technology platforms across multiple industry sectors worldwide.

Working with leading global agencies, they develop cutting-edge technology that is fully conversant with user requirements to create products that add value to a brand’s experience and communication.

About Us
About Us


With plenty of experience internationally in dealing with multi-site leisure operators and hospitality brands, Daniel Evans and his team have a deep understanding of client needs and global markets, including Europe, MENA and Asia. They work with clients to architect viable tech solutions that reinforce the organisational values, and are responsible for managing the customer experience of some of the world’s most respected brands.

Worldwide Operations, Service & Support

Our customer support network is wide and highly professional, led by Jonny Queen in the UK and Cassie Wang in Shanghai. Each of their teams has an in-depth knowledge of the fitness, hospitality and co-working industries in their region and a clear understanding of operations requirements, coordinating customer service, tech support and training for a seamless client experience.

About Us